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| BW |
1x |
3x |
6x |
9x |
12x |
15x |
| Page |
$4515 |
$3820 |
$3290 |
$3160 |
$3010 |
$2945 |
| 2/3 Page |
3375 |
2845 |
2450 |
2350 |
2245 |
2170 |
| 1/2 Page |
2715 |
2315 |
1970 |
1895 |
1810 |
1745 |
| 1/3 Page |
1970 |
1730 |
1475 |
1365 |
1320 |
1280 |
| 1/4 Page |
1575 |
1345 |
1170 |
1090 |
1040 |
1020 |
| 1/6 Page |
1150 |
990 |
850 |
810 |
770 |
750 |
| 2-C |
1x |
3x |
6x |
9x |
12x |
15x |
| Page |
$5065 |
$4370 |
$3840 |
$3710 |
$3560 |
$3495 |
| 2/3 Page |
3925 |
3395 |
3000 |
2900 |
2795 |
2720 |
| 1/2 Page |
3265 |
2865 |
2520 |
2445 |
2360 |
2295 |
| 1/3 Page |
2520 |
2280 |
2025 |
1915 |
1870 |
1830 |
| 1/4 Page |
2125 |
1895 |
1720 |
1640 |
1590 |
1570 |
| 1/6 Page |
1700 |
1540 |
1400 |
1360 |
1320 |
1300 |
| 4-C |
1x |
3x |
6x |
9x |
12x |
15x |
| Page |
$5915 |
$5220 |
$4690 |
$4560 |
$4410 |
$4345 |
| 2/3 Page |
4775 |
4245 |
3850 |
3750 |
3645 |
3570 |
| 1/2 Page |
4115 |
3715 |
3370 |
3295 |
3210 |
3145 |
| 1/3 Page |
3370 |
3130 |
2875 |
2765 |
2720 |
2680 |
| 1/4 Page |
2975 |
2745 |
2570 |
2490 |
2440 |
2420 |
| 1/6 Page |
2550 |
2390 |
2250 |
2210 |
2170 |
2150 |
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Matched (PMS), 2-Color charge plus
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$100
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2nd Cover
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20% premium on total cost
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Metallic, 2-Color charge plus
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$400
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3rd Cover
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15% premium on total cost
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4-Color Spread, 2nd Page deduct
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$500
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4th Cover
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25% premium on total cost
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Inserts furnished complete are charged at 50% of the B&W frequency rate, plus binding or tip-in charge.
Binding charge $200 (non-commissionable). Tip-in charge for 60 lbs. or more, 2-4 pages, $800 (non-commissionable).
Postcard inserts billed at 1/2 page B&W frequency rate plus binding or tip-in charge. Card must meet USPS specifications.
Combining Buys
Display ads in Import Automotive Parts & Accessories and Specialty Automotive Magazine and inserts in both may all be combined (except for classified) within any 12-month period, for the lowest frequency rates.
Guaranteed and Special Position
Add 10% to all units.
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